“It was a natural progression,” says Robert Peters, Owner/President “distributing the industry’s leading brands since 2008, we felt motivated to introduce a new line to our customers which is both fashionable and affordable”. Inspired by Miami’s art deco design and the South Florida lifestyle, BODYJOCK Co created a collection that has been described as sporty and sexy while fusing boldness with masculinity.

The swimsuit line showcases two styles; the boxer cut and classic brief. Boasting 84% Nylon/16% Spandex, BJC swimwear is form fitting and comfortable to wear. Our carefully selected vivid colors include midnight black, navy blue, vibrant yellow, and sporty red. Meticulous detailing distinguishes clean lines, classic white banding, and grommets with front ties that encompass style, luxury, and function.

BJC Apparel’s official launch date is November 15, 2011 and will be available for purchase online at www.bodyjockco.com. Store and boutique retail opportunities will be available by contacting us directly.

For more information on BJC Apparel or men’s swimwear please visit our website at http://www.bodyjockco.com

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BODYJOCK Co., a premiere online retailer for mens underwear, swimwear and fashion. BODYJOCK Co is committed to providing men a discrete and convenient way to shop online for high quality masculine designs in men’s underwear & swimwear.

Behind the scenes video from the 2011 BODYJOCK Co mens swimwear photoshoot, get your first peek here with hottest male models. http://www.bodyjockco.com

BODYJOCK Co., the leading provider of men’s underwear and swimwear is proud to present BOQARI a hot new collection hitting the market in men’s underwear. Know as the world’s sexiest seamless underwear, the BOQARI men’s underwear is a new luxury brand that is out to create a revolution in men’s underwear. The hot new collection is charged with a modern, sexy style that is sure to satisfy metro cats looking for something more edgy than the same old tightly whities.

Born in the windswept desert and inspired by journeys around the world. JJ BOQARI set out to create a legendary brand that would redefine modern day adventure. With a mission to design the sexiest, most comfortable men’s underwear in the world, the designs are sexy modern and sleek. These are nothing like you’ve ever have seen before. In fact, they look equally sexy on men as well as women.

The entire collection is woven using Italian Seamless Jacquard technology boasting a soft, silky nylon blend for an ultra comfort body hugging fit. From day wear to resort wear or just lounging around you will sure appreciate the light fabric and comfortable feel.

BOQARI offers many different styles including the Jamaica Mesh feature which features a revealing mesh pattern on the back and sides for an ultra sexy, athletic look, The playful Argyle style which features a compelling two toned argyle pattern, and the Square Jacquard with a subtle raised diamond knit for a sexy elegant look.

As a teaser collection, these are sure to take the fashion industry by storm. BOQARI’s underwear’s Funky and Shear collections are available at BODYJOCK Co

(Press Release) – Feb 04, 2011 – BODYJOCK Co., the leading provider of men’s underwear and mens swimwear is proud to present Unico and their newest collection in mens underwear; the Evolution Collection. Another smashingly hot collection from Unico, the innovated fabrics and designs are hitting the men’s underwear market by storm.

For over a decade, Mundo Unico has been a reliable favorite for guys looking for masculine underwear with bold colors and patterns with enhancing profile support. Mundo Unico underwear has evolved over the years with a wide array of cuts, fabrics and styles, yet has stayed true the “classic” traditional styles that have become so popular over the years. Boasting bright and vivid colors, Unico continues to surprise us with its extraordinary comfort and feel.

Mundo Unico is a Colombian company with over 13 years of experience in the undergarment industry. Their products are sold in more than 22 countries worldwide, reaching out from South and Central America to the mid and far east Asia; including highly demanding markets such as: Germany, the United States and Russia among others.

Known for the “suspensor” pouch design, Mundo Unico rarely varies from its designs; which, is flattering lift shapes your most prized assets. Unico pouch is that it is known for being fairly snug so any guys that need some extra room should consider taking a pass on this underwear line.

“We are so excited to have partnered with Unico in providing the Unico brand of products to our customers” said Robert Peters President of BODYJOCK Co. “They truly are the best in men’s underwear!”

Unico brings sizzling South American style to men’s underwear. Unico brand men’s underwear is sexy, form fitting, and fashion. The EvolutionCollection is a must have in any man’s wardrobe. These styles and more are available at BODYJOCK Co.

Please visit our website http://www.bodyjockco.com for more information on mens underwear

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BODYJOCK Co., a premiere online retailer for mens underwear, swimwear and fashion. BODYJOCK Co is committed to providing men a discrete and convenient way to shop online for high quality masculine designs in men’s underwear & swimwear.

PRLog (Press Release) – Feb 11, 2011 – BODYJOCK Co., the premiere online retailer of mens underwear , mens swimwear and mens briefs is proud to announce a new service to its customers taking product reviews to the next level. Offering a new opportunity to get a community engaged in men’s underwear and men’s swimwear, BODYJOCK Co. now has the ability to keep everyone informed through a content plugin that assists customers in sharing their favorite products to their personal social networks.

Incorporating social network sharing buttons on the top of products pages, customers now have the added ability to share BODYJOCK Co product information through Facebook “I Likes”, Twitter retweets and Google Buzz buttons and many other bookmark options. An additional, ‘share this’ button opens an animated popup window showing social bookmarks buttons to 21 major social networks or web applications and a little form to share the product by email to multiple recipients separated by coma. Simple and efficient! It also translates products url to short url with tinyurl.com or bit.ly services.

Accounting for over 22% of time spent online, Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue. By using social media, people gain information, education, news, etc., by an electronic format media and is able to share it with a community more easily. A total of 234 million people age 13 and older in the U.S. used mobile devices as reported in 2009 with Twitter processing more than 1 billion tweets in that year.

“Today’s tech savvy shoppers need to have the ability to have complete functionality when it come to shopping online”, said Robert Peters, President, “We are proud to be one of the leaders in the industry to offer this service.

BODYJOCK Co’s mission is to provide the fashionable man a safe and secure place to shop online for men’s designer clothes. For more information on men’s underwear and swimwear please visit us at http://www.bodyjockco.com

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BODYJOCK Co., a premiere online retailer for mens underwear, swimwear and fashion. BODYJOCK Co is committed to providing men a discrete and convenient way to shop online for high quality masculine designs in men’s underwear & swimwear.

Included in the collection is the Down Under Enhancing Brief. This staple in men’s underwear is a true classic bikini brief cut with a low rise, very slim sides and a fully-covered waistband. The back is shy of full-coverage with a slightly slimmer cut than you might traditionally find on a bikini brief. This amazing brief is what you have been waiting for! Incredibly enhancing to make the most out of what you have, yet with a sophisticated silhouette! The detail work on the pouch is eye-catching and very sexy. The Down Under Brief is one of that rare underwear that is very sexy, yet understated. Simply elegant!

The Down Under Enhancing Trunk has a more pronounced pouch sporting a panel design with a larger than average curvature that leaves a little more room in front than the traditional DMK underwear design. The pouch design is good at accentuating your shape. Beautifully engineered to thrust you forward, yet with a sophisticated style line! The detail work on the pouch is eye-catching and very sexy. The Down Under Trunk is one of those rare male underwear that is also very sexy.

DMK Underwear Collection is a must have in any man’s wardrobe. These styles and more are available at BODYJOCK Co.